Tuesday, October 31, 2017

Theater and Software

The idea comes first.  Something brilliant, that bugs at you until you DO something about it.  (UX at this stage will involve people responding to this idea, is it something they even want? What is closest to it?  How is this different?  How can you iterate before you even begin?)

Then there is the planning.  Laying out a skeleton and working your way through it.  Revise and rework. (In software, this stage may be Agile, built 2 weeks at a time.)

The final draft, the final blueprint.  Now you have to build it. Program it, cast it, hopefully you'll have enough money to see it to birth. A real prototype of what you want it to be. You can test it out on people before its actual release, the UX testing is equivalent to bringing in your directing mentor for the final dress.  "Tell me its fatal flaws before we open!!"

Then finally, its on its feet.   Opening night, the day everything goes live. Maybe its an MVP, Minimum Viable Product.

2 weeks of previews, features added to the next iteration. People get to see it and clap or yawn.  If they are somehow trapped into usage, then hopefully their suffering won't be too bad.

And then it is out there. The longer it is out, the longer it has to be polished, or to have the shine taken from it. Have all its faults displayed openly, prominently.

Or more likely, it will be a bore.  And will get washed away by the tide of exciting and better.

And new.

Saturday, September 30, 2017

Why the Monkees Are Good UX

This is a show from the 1960's, full of youth and culture and fun.  Built to be full of delights, to be commercially viable for kids and teenage girls.  Good music that can stand on its own, and an assemblage of character actors who can act the pants of of the 4 main costars.

The boys are young and handsome, innocent and charming, attractive in their own way.  Blank slates that we all can put our minds into.  You want to kiss them or be them, or maybe both.

But the references inside of each episode are countless, and I enjoy trying to count them all.

It is the ideal medium for a Lesson plan of what America was in the 1960's, or what we thought we were, or what we wanted to be.  There are enough names and old-fashioned props to fill an encyclopedia.  Their pad is similar to the internet, packed full of random goodies that you can stumble over.  Mid Century Thrift Store.

It is an easy way to digest history.  It looks like candy, but is actually full of protein.

Thursday, August 31, 2017

Comparing NYC to Waltham

And vice versa.

At the end of August, Waltham is very green.  And lovely,  Summer is great here.  The smell of the sun on the leaves is beautiful.

Whereas the subways in NYC are full of smoke in the tunnels and random stoppages.  Its merely a matter of time until you are in an Instagram worthy position to document the crazy of the commute.

But just wait until winter, when the streets are cold and everything is about your cold car and digging it out of the snow.

You CAN get a great NYC job in Waltham, especially if everything works virtually!

Monday, July 31, 2017

Just Like Theater

UX is all about the User.

Theater is about the audience.

In both cases, its about what is designed and how it is perceived.  And the perceptions only get measured rarely and inconsistently.

At least in software, it's a measure that is beginning to count.

Friday, June 30, 2017

MicroAttitudes

Any performance/presentation can be broken down by POV & MicroAttitudes:

1) What you intend to convey
2)The WORDS, text, images, events that literally get presented
3)The Microattitudes that underlie every moment, including intonations, jokes, facial expressions, etc
4) The interaction between the presenter & audience which evolves the performance
5)What the audience perceives moment to moment
6) What the audience actually REMEMBERS at the end of the night
7) What the audience members take away & REMEMBER about the night going forward into the future

The MicroAttitudes are probably the biggest takeaway of all of the above.

Sunday, May 28, 2017

The worst way to prescribe drugs

A double drop down.

Just to encourage mistakes.

Not that anyone's life is on the line.  Or everyone's.

Friday, April 21, 2017

UX & Design of Grand Central (Chalkboard)

There are a lot of surprising & hidden gems within Grand Central Terminal.

I've been noticing a few, especially in the context of UX and Design.

My favorite relic: the chalkboard track announcement board. Hidden & now on display in GC's quietest area, The Biltmore Room.